INFOGRAPHIC: Facebook’s Like Button Is Pinned Under On Retailers’ Pages | 8thBridge | Social Commerce Platform

INFOGRAPHIC: Facebook’s Like Button Is Pinned Under On Retailers’ Pages

January 13, 2014 / By Melissa Buening

AllFacebook, 1/9/14

The Pinterest Pin It button has overtaken Facebook’s like button on the product pages of the 872 retailers that were analyzed in a new report from social commerce company 8thBridge, which also found that engagement on brands’ Facebook pages was down 27 percent versus 2012.

8thBridge analyzed 872 retailers’ usage of Facebook, YouTube, Twitter, Instagram, Pinterest, Google Plus, and Vine, focusing on brand awareness on social networks, social upstream traffic, website social lift, and social customer-relationship management.

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