Movie-Night Gets More Social
As shoppers, much of what we buy is influenced heavily by our friends but consumed alone. Movies on the other hand, are things we not only hear about from our friends but they are also purchased and experienced together. Going to the movies is inherently social.
For that reason, today we’re thrilled to announce that Transformers fans can now purchase tickets to Transformers 3: Dark of the Moon without leaving the website where they spend more time with their friends than anywhere else: Facebook.
2011′s Summer Blockbuster
Paramount Picture’s summer blockbuster, Transformers 3: Dark of the Moon, launches this week and for the first time ever, fans can purchase tickets to the movie directly on their Facebook home page.
A Transformers 3 movie trailer and online ticketing feature will begin appearing in your Facebook News Feed after ‘liking’ the Transformers 3 Facebook Page. You might also receive invites from friends as they buy their tickets or you can plan a night out at the movies on the Transformers 3 Facebook Page movie ticketing store.
“The launch of Transformers 3 is a big step towards reshaping online shopping around people instead of webpages,” said Wade Gerten, CEO and Founder of 8thBridge. “We’re making it easier to go out to the movies by bringing movie ticketing out to you and your friends. Facebook is a perfect place for customers to plan a night out at the movies.”
You can watch the movie’s trailer, order tickets, and invite your friends without leaving Facebook’s home page.
Another First for 8thBridge
Having first launched Facebook social shopping for retail in 2009, travel in 2010, and a number other pioneering achievements along the way, we couldn’t be more proud to bring the movie industry to Facebook in 2011. The first mover in this exciting new segment is Paramount Pictures. Today they launched an appropriately innovative summer blockbuster, Transformers 3, on Facebook.
We applaud the incredible efforts from the Paramount Pictures team, Fandango, and MovieTickets.com to accomplish this remarkable social shopping milestone.
Click here to LIKE the Transformers Facebook Page to pick up your own tickets to see the film.
Finally, here is the latest buzz from Twitter:
[...] of the nostalgia-drenched series via Facebook.Paramount and social shopping company 8thBridge teamed up to create the promotion, which is activated when you “Like” Transformers: Dark of the [...]
[...] and social shopping company 8thBridge teamed up to create the promotion, which is activated when you “Like” Transformers: Dark of the [...]